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Axis Max Life Insurance Ranks #1 in Customer Experience in FY25-26

Axis Max Life Insurance has officially clinched the #1 rank in customer experience among Indian life insurers in the latest Hansa Research CuES 2026 study. From its origins as Max New York Life to its new AI-driven era of “Double Bharosa,” explore the strategic milestones, historic 99.8% claims settlement ratio, and tech shifts that drove the private insurer to the top of the industry.

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